|
|
| Overnights | |
Olympics relief for CBS First hour of comedy block averages a 2.0 Aug 19, 2008 With Michael Phelps out of the pool, NBC’s Olympic ratings not surprisingly slipped last night compared to the prior week. That may have given CBS’s 8 p.m. comedies a boost. The combination of “The Big Bang Theory” and “How I Met Your Mother” averaged a 2.0 adults 18-49 rating, according to Nielsen overnights, up 18 percent over a combined 1.7 last week. It came on a night where NBC saw big declines from the previous week, with its primetime average falling 19 percent, from a 10.2 to an 8.3. Of course, that was no surprise. Everyone expected the Games to fall back once Phelps, who won a record eight golds, finally climbed out of the pool. Still, the Games dip may not have been the only thing helping CBS’s first hour. The network also may have benefited from a week-to-week slide by ABC’s reality bomb “High School Musical: Get in the Picture,” which slipped from a 0.8 last week to a series-low 0.5 last night at 8 p.m. CBS’s 9 p.m. and 10 p.m. hours were about on par with the previous week. Meanwhile, NBC was first for the night among 18-49s with an 8.3 average overnight rating and a 23 share. CBS was second at 2.0/5, Univision third at 1.6/4, Fox fourth at 0.9/2, ABC fifth at 0.8/2 and CW sixth at 0.5/1.
|
||||||||||||||||||||||||||||||
© 2008 Media Life Privacy Statement |