'Brother' boosts CBS
to Thursday win
Network averages a 1.9 in adults 18-49, ahead of ABC
By Toni Fitzgerald
Jul 29, 2011
"Big Brother" led CBS to a comfortable win on Thursday night despite the fact that the network also aired three reruns.
"Brother" was the night's top-rated show among adults 18-49, averaging a 2.6 rating at 9 p.m., according to Nielsen overnights.
That was even to last week and 37 percent ahead of the night's No. 2 original show, ABC's "Wipeout," which averaged a 1.9 rating at 8 p.m.
The long-running reality show was the only original show on CBS's schedule last night. The network aired comedy repeats at 8 p.m. and a drama repeat at 10.
ABC did see big week-to-week improvement for one show, 9 p.m.'s "Expedition Impossible," which grew 23 percent after falling to a season low last week.
Fox's "So You Think You Can Dance" was also up from last week, rising 6 percent to a 1.7.
Paced by "Brother," CBS led the night among 18-49s with a 1.9 average overnight rating and a 6 share. ABC was second at 1.6/5, Fox third at 1.3/4, Univision fourth at 1.2/4, NBC fifth at 0.8/3, and Telemundo and CW tied for sixth at 0.4/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback. Seven-day DVR data won’t be available for several weeks. Forty-one percent of Nielsen households have DVRs.
At 8 p.m. ABC was first with a 1.9 for "Wipeout," followed by CBS with a 1.8 for repeats of "The Big Bang Theory" and "Rules of Engagement." Fox was third with a 1.7 for "Dance," Univision fourth with a 1.3 for "Teresa," NBC fifth with a 0.7 for repeats of "Community" and "Parks and Recreation," CW sixth with a 0.5 for a "Vampire Diaries" rerun and Telemundo seventh with a 0.4 for "Mi Corazon Insiste."
CBS moved to first at 9 p.m. with a 2.6 for "Brother," while ABC slid to second with a 1.6 for "Expedition." Univision was third with a 1.4 for "Triunfo del Amor," Fox fourth with a 1.0 for a repeat of "Glee," NBC fifth with a 0.9 for reruns of "The Office" and "30 Rock," Telemundo sixth with a 0.4 for "Decisiones Extremas" and CW seventh with a 0.3 for a repeat of "Plain Jane."
ABC regained the lead at 10 p.m. with a 1.3 for "Rookie Blue," with CBS second with a 1.2 for a repeat of "The Mentalist." Univision was third with a 1.0 for "No me Hallo," NBC fourth with a 0.9 for a repeat of "Law & Order: Special Victims Unit" and Telemundo fifth with a 0.5 for "La Casa de al Lado."
CBS was also first for the night among households with a 4.1 average overnight rating and a 7 share. ABC was second at 3.3/6, Fox third at 2.8/5, NBC and Univision tied for fourth at 1.8/3, CW sixth at 0.7/1 and Telemundo seventh at 0.6/1.
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