It’s been nearly a decade since “Ugly Betty” first made its mark on U.S. television, with the original Colombian novela “Yo Soy Betty La Fea” a huge hit for Telemundo.
Since then the show, about a dowdy secretary who transforms into a beauty and wins the heart of her boss, has aired multiple times on multiple networks and has been reworked into numerous versions around the world, including on ABC as “Ugly Betty.”
Still, its original version continues to be an audience draw, now generating big ratings for Univision’s sister network TeleFutura.
The No. 3 Spanish-language network is seeing its ratings soar since the show debuted in February.
For the week ending July 26, TeleFutura had an average primetime audience of just under 1 million viewers, up 116 percent from the same week in 2008, outranking the CW and just 100,000 viewers shy of Telemundo.
Its 18-49 rating was up 117 percent, to a 0.4, just behind Telemundo with a 0.5 but still well behind Univision, the No. 1 Spanish-language network and No. 5 network overall, with a 1.2 rating.
For the full month of July, “Betty” averaged an amazing 1.1 million viewers for TeleFutura, up 156 percent from its Monday-Friday 10 p.m. timeslot last year. The network also saw strong July ratings for the court show “Veredicto Final” (“Final Verdict”) and its daily movies at 8 p.m., “Cine de las Estrellas.”
Each of the Spanish-language networks has been doing well.
For the year, from September through last week, Univision was up 8 percent from the year-earlier period, to 3.8 million viewers. Telemundo was up 13 percent, to 1.2 million viewers. TeleFutura was up 8 percent, to an average 690,000 viewers.
***
In broadcast ratings for the week ended July 26:
Among adults 18-49, Fox was first with a 1.8 average rating and a 6 share, followed by CBS at 1.4/5, NBC and ABC at 1.3/4, Univision at 1.2/4, MyNetworkTV and Telemundo at 0.5/2, Telefutura at 0.4/1, CW at 0.3/1, Ion at 0.2/1 and Azteca at 0.1/0.
Among adults 18-34, Fox was first with a 1.5 average rating and a 6 share, followed by Univision at 1.3/5, ABC at 1.0/4, CBS and NBC at 0.9/3, Telemundo at 0.5/2, Telefutura and MyNetworkTV at 0.4/2, CW at 0.4/1 and Azteca at 0.1/0.
Among adults 25-54, CBS and Fox were first with a 2.0 average rating and a 6 share, followed by NBC at 1.7/5, ABC at 1.5/4, Univision at 1.2/3, MyNetworkTV at 0.5/2, Telemundo and Telefutura at 0.4/1, CW at 0.3/1 and Azteca at 0.1/0.
Top five English-language Big Five shows (18-49s): 1. NBC’s “America’s Got Talent - Tuesday” 3.4; 2. Fox’s “Hell’s Kitchen - 7/21” 3.3; Tie-3. Fox’s “So You Think You Can Dance - Wednesday” and “So You Think You Can Dance – Thursday” 2.9; Tie-5. ABC’s “The Bachelorette,” CBS’s “The Big Bang Theory” and “Two and a Half Men” and Fox’s “Hell’s Kitchen” 2.8.
Top five English-language Big Five shows (total viewers): 1. NBC’s “America’s Got Talent - Tuesday” 13.75 million; 2. NBC’s “America’s Got Talent - Wednesday” 11.26 million; 3. CBS’s “NCIS” 9.72 million; 4. CBS’s “The Mentalist” 9.61 million; 5. CBS’s “Two and a Half Men” 9.31 million.
Top five time-shifted English-language Big Five shows (18-49s, by Live+7 playback, week ended July 5): 1. Fox’s “So You Think You Can Dance - Wednesday” 1.63 million (up 37 percent); 2. Fox’s “So You Think You Can Dance - Thursday” 1.57 million (up 38 percent); 3. ABC’s “The Bachelorette” 1.13 million (up 30 percent); 4. ABC’s “Wipeout” 895,000 (up 20 percent); 5. NBC’s “America’s Got Talent - Tuesday” 756,000 (up 15 percent).
Show on the rise: “The Mentalist,” CBS, Thursday 10 p.m. A Thursday-night repeat jumped 18 percent week-to-week among 18-49s, from a 1.7 rating to a 2.0.
Show on the decline: “CSI: NY,” CBS, Wednesday 10 p.m. A repeat fell 22 percent week-to-week among 18-49s, from a 1.8 rating to a 1.4.
|
WEEKLY PRIMETIME AVERAGES BY NETWORK
Ranked on Households
Week Ending July 26 |
|
Network
|
Households
|
People 2+
|
Adults 18-49
|
|
Rtg%
|
(000)
|
Shr
|
Rtg%
|
(000)
|
Shr
|
Rtg%
|
(000)
|
Shr
|
|
CBS
|
4.1
|
4660
|
8
|
2.1
|
6210
|
6
|
1.4
|
1900
|
5
|
|
NBC
|
3.3
|
3730
|
6
|
1.7
|
5060
|
5
|
1.3
|
1670
|
4
|
|
FOX
|
3.1
|
3490
|
6
|
1.7
|
4960
|
5
|
1.8
|
2340
|
6
|
|
ABC
|
2.6
|
3010
|
5
|
1.4
|
4020
|
4
|
1.3
|
1670
|
4
|
|
UNI
|
1.6
|
1780
|
3
|
1.0
|
2950
|
3
|
1.2
|
1580
|
4
|
|
MNT
|
0.9
|
1020
|
2
|
0.5
|
1440
|
1
|
0.5
|
610
|
2
|
|
CW
|
0.6
|
690
|
1
|
0.3
|
860
|
1
|
0.3
|
440
|
1
|
|
TEL
|
0.5
|
590
|
1
|
0.4
|
1050
|
1
|
0.5
|
630
|
2
|
|
TF
|
0.5
|
570
|
1
|
0.3
|
950
|
1
|
0.4
|
550
|
1
|
|
ION
|
0.4
|
410
|
1
|
0.2
|
530
|
1
|
0.2
|
200
|
1
|
|
AZA
|
0.1
|
120
|
0
|
0.1
|
170
|
0
|
0.1
|
100
|
0
|
|
*
Each rating point is equivalent to
1. 145
million homes
Source: Nielsen Media Research
|
|
SEASON-TO-DATE PRIMETIME AVERAGES BY NETWORK
Ranked on Households
Week Ending July 26 |
|
Network
|
Households
|
People 2+
|
Adults 18-49
|
|
Rtg%
|
(000)
|
Shr
|
Rtg%
|
(000)
|
Shr
|
Rtg%
|
(000)
|
Shr
|
|
CBS
|
6.4
|
7350
|
11
|
3.5
|
10190
|
9
|
2.6
|
3410
|
7
|
|
FOX
|
5.0
|
5690
|
8
|
2.9
|
8300
|
7
|
3.0
|
3970
|
9
|
|
ABC
|
4.9
|
5580
|
8
|
2.6
|
7650
|
7
|
2.4
|
3190
|
7
|
|
NBC
|
4.3
|
4910
|
7
|
2.4
|
6870
|
6
|
2.3
|
3060
|
7
|
|
UNI
|
1.9
|
2170
|
3
|
1.3
|
3770
|
3
|
1.5
|
1970
|
4
|
|
CW
|
1.1
|
1270
|
2
|
0.6
|
1670
|
1
|
0.7
|
920
|
2
|
|
MNT
|
1.0
|
1130
|
2
|
0.5
|
1590
|
1
|
0.5
|
690
|
2
|
|
TEL
|
0.6
|
680
|
1
|
0.4
|
1170
|
1
|
0.5
|
680
|
1
|
|
ION
|
0.4
|
490
|
1
|
0.2
|
630
|
1
|
0.2
|
210
|
0
|
|
TF
|
0.4
|
400
|
1
|
0.2
|
690
|
1
|
0.3
|
400
|
1
|
|
AZA
|
0.1
|
120
|
0
|
0.1
|
180
|
0
|
0.1
|
110
|
0
|
|
*
Each rating point is equivalent to
1. 145
million homes
Note: Season-to-date estimates are a weighted average of pre-TSV and Live+SD data.
Source: Nielsen Media Research
|
|
TOP 25 PROGRAMS – BROADCAST
Ranked on Households
Week Ending July 26 |
|
# |
PROGRAMS |
Net |
HOUSEHOLDS |
PERSONS 2+ |
|
Rtg% |
Shr |
(000) |
# |
Rtg% |
(000) |
|
1
|
AMERICA
'S GOT TALENT-TUE
|
NBC
|
8.2
|
14
|
9399
|
1
|
4.7
|
13748
|
|
2
|
AMERICA
GOT TALENT-WED 9P
|
NBC
|
6.7
|
11
|
7666
|
2
|
3.9
|
11256
|
|
3
|
NCIS
|
CBS
|
6.4
|
11
|
7274
|
3
|
3.4
|
9721
|
|
4
|
MENTALIST, THE
|
CBS
|
6.2
|
11
|
7077
|
4
|
3.3
|
9611
|
|
5
|
TWO AND A HALF MEN
|
CBS
|
6.0
|
10
|
6913
|
5
|
3.2
|
9312
|
|
6
|
BIG BANG THEORY, THE
|
CBS
|
5.7
|
9
|
6507
|
6
|
3.0
|
8795
|
|
7
|
CSI:
MIAMI
|
CBS
|
5.6
|
10
|
6407
|
7
|
2.9
|
8521
|
|
8
|
BACHELORETTE, THE
|
ABC
|
5.3
|
9
|
6070
|
10
|
2.8
|
8038
|
|
9
|
AMERICA
GOT TALENT-TUE 8P
|
NBC
|
5.1
|
9
|
5883
|
7
|
2.9
|
8268
|
|
9
|
SO YOU THINK CN DANCE-THU
|
FOX
|
5.1
|
9
|
5859
|
7
|
2.9
|
8417
|
|
11
|
CSI
|
CBS
|
5.0
|
9
|
5757
|
11
|
2.7
|
7808
|
|
11
|
CSI: NY
|
CBS
|
5.0
|
9
|
5689
|
13
|
2.5
|
7292
|
|
13
|
LAW AND ORDER:SVU
|
NBC
|
4.9
|
9
|
5667
|
12
|
2.6
|
7486
|
|
14
|
60 MINUTES
|
CBS
|
4.8
|
10
|
5513
|
13
|
2.5
|
7338
|
|
15
|
SO YOU THINK CN DANCE-WED
|
FOX
|
4.7
|
8
|
5345
|
13
|
2.5
|
7360
|
|
16
|
CRIMINAL MINDS
|
CBS
|
4.5
|
8
|
5128
|
17
|
2.3
|
6535
|
|
17
|
BIG BROTHER 11-THU
|
CBS
|
4.0
|
8
|
4594
|
18
|
2.2
|
6394
|
|
17
|
DATING IN THE DARK
|
ABC
|
4.0
|
7
|
4552
|
20
|
2.1
|
6149
|
|
17
|
HELL'S KITCHEN SP-7/21 9P(S)
|
FOX
|
4.0
|
7
|
4553
|
16
|
2.4
|
6948
|
|
20
|
WITHOUT A TRACE
|
CBS
|
3.8
|
7
|
4373
|
20
|
2.1
|
5963
|
|
21
|
BIG BROTHER 11-SUN
|
CBS
|
3.7
|
7
|
4265
|
20
|
2.1
|
6082
|
|
21
|
DATELINE SUN-7PM
|
NBC
|
3.7
|
7
|
4237
|
25
|
1.9
|
5425
|
|
21
|
WIPEOUT
|
ABC
|
3.7
|
6
|
4233
|
18
|
2.2
|
6427
|
|
24
|
BIG BROTHER 11-TUE
|
CBS
|
3.6
|
6
|
4140
|
24
|
2.0
|
5719
|
|
24
|
BONES
|
FOX
|
3.6
|
7
|
4151
|
25
|
1.9
|
5603
|
|
24
|
HELL'S KITCHEN
|
FOX
|
3.6
|
6
|
4125
|
20
|
2.1
|
6092
|
|
Source: Nielsen Media Research |
|
TOP 25 PROGRAMS – BROADCAST
Adults 18-49
Week Ending July 26 |
|
Rank |
Program |
Net |
Rtg% |
(000) |
|
1
|
AMERICA
'S GOT TALENT-TUE
|
NBC
|
3.4
|
4541
|
|
2
|
HELL'S KITCHEN SP-7/21 9P(S)
|
FOX
|
3.3
|
4377
|
|
3
|
SO YOU THINK CN DANCE-THU
|
FOX
|
2.9
|
3855
|
|
3
|
SO YOU THINK CN DANCE-WED
|
FOX
|
2.9
|
3783
|
|
5
|
BACHELORETTE, THE
|
ABC
|
2.8
|
3630
|
|
5
|
BIG BANG THEORY, THE
|
CBS
|
2.8
|
3739
|
|
5
|
HELL'S KITCHEN
|
FOX
|
2.8
|
3725
|
|
5
|
TWO AND A HALF MEN
|
CBS
|
2.8
|
3716
|
|
9
|
AMERICA
GOT TALENT-WED 9P
|
NBC
|
2.5
|
3234
|
|
9
|
COPA ORO 2009 24 UNI(S)
|
UNI
|
2.5
|
3251
|
|
11
|
DATING IN THE DARK
|
ABC
|
2.4
|
3196
|
|
11
|
WIPEOUT
|
ABC
|
2.4
|
3126
|
|
13
|
AMERICA
GOT TALENT-TUE 8P
|
NBC
|
2.1
|
2744
|
|
13
|
BIG BROTHER 11-THU
|
CBS
|
2.1
|
2728
|
|
15
|
BIG BROTHER 11-SUN
|
CBS
|
2.0
|
2637
|
|
15
|
BIG BROTHER 11-TUE
|
CBS
|
2.0
|
2635
|
|
15
|
CSI:
MIAMI
|
CBS
|
2.0
|
2631
|
|
15
|
LAW AND ORDER:SVU
|
NBC
|
2.0
|
2616
|
|
15
|
MANANA
PARA SIEMPRE WED
|
UNI
|
2.0
|
2586
|
|
15
|
MENTALIST, THE
|
CBS
|
2.0
|
2607
|
|
21
|
MANANA
PARA SIEMPRE MON
|
UNI
|
1.9
|
2501
|
|
22
|
MANANA
PARA SIEMPRE TUE
|
UNI
|
1.8
|
2438
|
|
22
|
NCIS
|
CBS
|
1.8
|
2351
|
|
24
|
COPS 2
|
FOX
|
1.7
|
2199
|
|
24
|
HOW I MET YOUR MOTHER
|
CBS
|
1.7
|
2205
|
|
24
|
MANANA
PARA SIEMPRE FRI
|
UNI
|
1.7
|
2247
|
|
24
|
RULES OF ENGAGEMENT
|
CBS
|
1.7
|
2277
|
|
Source: Nielsen Media Research |
|
SPANISH-LANGUAGE TELEVISION (WEEKLY COLLAPSED)
Ranked on Households
Week Ending July 19 |
|
# |
PROGRAMS |
Net |
Rtg |
P2+ (000) |
|
1
|
MANANA
PARA SIEMPRE M-F
|
UNI
|
19.7
|
4283
|
|
2
|
PREMIOS JUVENTUD 09 7/16(S)-07/16/2009
|
UNI
|
19.3
|
4076
|
|
3
|
CRISTINA MON
|
UNI
|
16.6
|
3278
|
|
4
|
NOCHE DE ESTRELLAS 7/16(S)-07/16/2009
|
UNI
|
15.4
|
2985
|
|
5
|
EN NOMBRE DEL AMOR M-F
|
UNI
|
15.1
|
3244
|
|
6
|
DON FRANCISCO PRESENTA WE
|
UNI
|
14.2
|
2835
|
|
7
|
AQUI Y AHORA TUE
|
UNI
|
14.1
|
2812
|
|
8
|
COPA ORO 2009 22 UNI(S)-07/19/2009
|
UNI
|
13.6
|
2965
|
|
9
|
PREMIOS JVNTD AC TTL 7/17(S)-07/17/2009
|
UNI
|
12.5
|
2540
|
|
10
|
GANCHO AL CORAZON M-F
|
UNI
|
12
|
2494
|
|
11
|
SABADO GIGANTE SAT
|
UNI
|
8.8
|
1744
|
|
12
|
HAZME REIR MILLONARIO SUN
|
UNI
|
6.9
|
1437
|
|
13
|
COPA ORO 2009 20 TF(S)-07/18/2009
|
TF
|
6
|
1236
|
|
13
|
ROSTRO DE ANALIA M-F
|
TEL
|
6
|
1187
|
|
15
|
VICTORINOS M-F
|
TEL
|
5.1
|
1109
|
|
16
|
CINE MILLONARIO
|
TEL
|
5
|
1138
|
|
16
|
NINOS RICOS M-F
|
TEL
|
5
|
986
|
|
18
|
CINE DE LAS ESTREL SUN 2
|
TF
|
4.9
|
1149
|
|
19
|
BETTY LA FEA M-F
|
TF
|
4.8
|
947
|
|
20
|
MAS SABE EL DIABLO M-F
|
TEL
|
4.5
|
851
|
|
21
|
12 CORAZONES M-F
|
TEL
|
3.9
|
755
|
|
22
|
JUEGO DE ORO SAT
|
UNI
|
3.7
|
672
|
|
22
|
MARAV MUNDO DISNEY 7/19(S)-07/19/2009
|
TEL
|
3.7
|
817
|
|
24
|
SUPER LIGA 2009 TF-12(S)-07/15/2009
|
TF
|
3.6
|
773
|
|
24
|
CINE DE IMPACTO II
|
TEL
|
3.6
|
663
|
|
24
|
CINE DE LAS ESTRELLAS M-THU
|
TF
|
3.6
|
727
|
|
24
|
VEREDICTO FINAL M-F
|
TF
|
3.6
|
654
|
|
Source: Nielsen Media Research |
|
HISPANIC ENGLISH-LANGUAGE VIEWING
Ranked on Households
Week Ending July 19 |
|
# |
PROGRAMS |
Net |
Rtg |
P2+(000) |
|
1
|
FOX MLB ALL-STAR GAME(S)-07/14/2009
|
FOX
|
6.3
|
1146
|
|
2
|
FOX MLB ALL-STAR PRE(S)-07/14/2009
|
FOX
|
4.3
|
758
|
|
3
|
AMERICA
'S GOT TALENT-TUE
|
NBC
|
4.1
|
886
|
|
4
|
AMERICA
GOT TALENT-WED 9P
|
NBC
|
3.0
|
630
|
|
5
|
AMW:
AMERICA FIGHTS BACK
|
FOX
|
2.7
|
562
|
|
5
|
WIPEOUT
|
ABC
|
2.7
|
612
|
|
7
|
SIMPSONS-SUN 9:30P
|
FOX
|
2.6
|
645
|
|
8
|
AMERICA
GOT TALENT-TUE 8P
|
NBC
|
2.5
|
457
|
|
9
|
BIG BANG THEORY, THE
|
CBS
|
2.3
|
432
|
|
9
|
COPS 2
|
FOX
|
2.3
|
468
|
|
9
|
PRIMETIME: CRIME
|
ABC
|
2.3
|
412
|
|
9
|
SO YOU THINK CN DANCE-THU
|
FOX
|
2.3
|
444
|
|
9
|
TWO AND A HALF MEN
|
CBS
|
2.3
|
445
|
|
Source: Nielsen Media Research |
|
AFRICAN AMERICAN AUDIENCE ESTIMATES
Ranked on Households
Week Ending July 19
|
|
# |
PROGRAMS |
Net |
Rtg |
P2+(000) |
|
1
|
PRIMETIME: FAMILY SECRETS
|
ABC
|
9.5
|
1658
|
|
2
|
AMERICA
'S GOT TALENT-TUE
|
NBC
|
6.3
|
1224
|
|
3
|
NCIS
|
CBS
|
6.0
|
1112
|
|
3
|
AMERICA
GOT TALENT-WED 9P
|
NBC
|
6.0
|
1112
|
|
5
|
FOX MLB ALL-STAR GAME
|
FOX
|
5.8
|
1041
|
|
6
|
CSI: NY
|
CBS
|
5.7
|
894
|
|
7
|
CSI:
MIAMI
|
CBS
|
5.5
|
919
|
|
8
|
LAW AND ORDER:SVU
|
NBC
|
5.4
|
964
|
|
9
|
SO YOU THINK CN DANCE-THU
|
FOX
|
5.1
|
888
|
|
10
|
MENTALIST, THE
|
CBS
|
5.0
|
888
|
|
* Ratings based on 13.65 million African American TV homes.
Source: Nielsen Media Research |
|
TOP 25 NETWORK SPORTS PROGRAMS
Ranked on Households
Week ending July 19 |
|
# |
PROGRAMS |
Net |
|
