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This week's feature

In Union Square, dunk Joey the Clown

As he hurls insults, passersby hurl baseballs, hoping to knock him into the water, in an old carnival stunt for 'Splinterheads'

Click here to read on . . .

By Toni Fitzgerald


     
     

Recent out of home stories

In Union Square, dunk Joey the Clown
As he hurls insults, passersby hurl baseballs, hoping to knock him into the water, in an old carnival stunt for 'Splinterheads'

Upon you, the eyes of the Observer
How weird, and even weirder when this bald guy with no eyebrows hands you a bottle of Tabasco sauce. It's for Fox's 'Fringe.'

In Times Square, a make-believe champ
He's Thad Castle, gridiron star of Blue Mountain State, featured on a huge billboard, but he's no Joey Harrington

Whoa, Captain Morgan in the end zone
Rum-maker's scheme to get players to strike the captain's signature pose after a touchdown gets swatted down by the NFL

Your client seen in Times Square
The city of New York has opened up a pedestrian mall on Broadway, creating an even bigger stage for alternative media stunts

A not-so-funny Paris Hilton billboard
Beneath a picture of her head is the word 'Vacant,' and the celeb-model-reality star is threatening suit. She likely has a case.

Kiss and tell: Flash mob in red wax lips
They emerge from the crowd, dancing to the beat of 'Kiss Your Assets Goodbye.' Client: Nevada, where there's no income tax.

In Series signage, Phillies hit a homer
Yes, they lost to the Yankees in the big playoff, but infield ads for Phillies.com got free TV exposure valued at $30.5 million

Your client in front of stores
Catching the attention of this year's holiday shoppers, be it street teams handing out samples or elaborate product demonstrations

For these runners, let the real race begin
They're all over 40, and they're running marathons sponsored by TNT to promote its new drama 'Men of a Certain Age'

For these runners, let the real race begin
They're all over 40, and they're running marathons sponsored by TNT to promote its new drama 'Men of a Certain Age'

The growing clout of digital signage
As more boards go up, more Americans notice them, and that's leading to more advertising dollars--and lots more to come

Big stink: Col. Sanders slips into the UN
Well, not the real colonel but an actor dressed like him, and he got the royal treatment. Now the august body is crying fowl.

Your client with holiday shoppers
How to reach Americans as they flock to malls to shop for gifts, using traditional signage as well as the new digital formats

A classic white dress shirt, on the cuff
How smart: USA gives away custom-fitted shirts at a pop-up store, tailor and fitters on hand, to tout debut of 'White Collar'

'Oops, sorry, didn't mean to offend'
Outrage erupts over a billboard in Thailand of Hitler, put up by a wax museum, in another case of a campaign that went too far

Your client visiting media people
Serving coffee or donuts or maybe ice cream to buyers and planners while talking up their TV network or magazine or web site

Now here's a car you just gotta love
Attached to the car are sensors leading to a love meter, and when passersby touch the car, the dial shoots into the red zone

Your thoughts, streamed to millions
Promotion creates a social network on digital screens in terminals and on sides of buses in New York, Chicago and London

Mary Hatchet, not your sorority queen
Truth be told, she's ghastly in appearance (maybe it's the blood splatter). She's going about campuses promoting a horror flick.




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