Mild week-two decline for ‘American Idol’
Off 10 percent from last week's debut to a 5.4 in 18-49s
January 24, 2013
As expected, “American Idol” fell from last week’s season premiere, but not too far.
The show was down 10 percent in its second Wednesday outing last night, leading Fox to victory in primetime.
“Idol” averaged a 5.4 adults 18-49 rating, according to Nielsen overnights, down from a 6.0 for last week’s debut.
It grew from a 4.8 in its first half hour at 8 p.m. to a 5.7 in its last at 9:30 p.m.
The show was off 16 percent from the same night last year.
Among total viewers, “Idol” averaged 16 million viewers, falling 11 percent from last week.
Elsewhere on the night, ABC’s “Modern Family” was the evening’s No. 2 show among 18-49s behind “Idol,” though it slid 5 percent from last week to a season-low 4.1.
CBS’s “CSI” posted a season-high 2.7 at 10 p.m., up 17 percent from last week.
The CW’s “Supernatural” was up 6 percent week to week in total viewers, to 2.1 million.
Fox finished first for the night among 18-49s with a 5.4 average overnight rating and a 15 share. ABC was second at 2.4/7, CBS third at 2.4/6, Univision fourth at 1.6/4, CW fifth at 1.0/3, NBC sixth at 0.8/2 and Telemundo seventh at 0.6/2.
As a reminder, all ratings are based on live-plus-same-day DVR playback, which includes shows replayed before 3 a.m. the night before. Seven-day DVR data won’t be available for several weeks. Forty-six percent of Nielsen households have DVRs.
At 8 p.m. Fox was first with a 5.3 for “Idol,” followed by ABC with a 2.2 for “The Middle” (2.5) and “The Neighbors” (1.9), up 9 percent and 6 percent, respectively, from last week. Univision was third with a 1.6 for “Por Ella Soy Eva,” CBS fourth with a 1.5 for a repeat of “Criminal Minds,” CW fifth with a 1.1 for “Arrow,” NBC sixth with a 0.8 for reruns of “Whitney” and “Guys With Kids,” and Telemundo seventh with a 0.5 for “Pasion Prohibida.”
Fox led again at 9 p.m. with a 5.6 for more “Idol,” while ABC remained second with a 3.2 for “Family” (4.1) and “Suburgatory” (2.3). CBS was third with a 3.0 for a new “Criminal Minds,” Univision fourth with a 1.9 for “Amores Verdaderos,” CW fifth with a 0.9 for “Supernatural,” NBC sixth with a 0.7 for a repeat of “Law & Order: Special Victims Unit” and Telemundo seventh with a 0.6 for “La Patrona.”
CBS took the lead at 10 p.m. with a 2.7 for “CSI,” with ABC second with a 1.8 for “Nashville,” off 18 percent from last week. Univision was third with a 1.4 for “Amor Bravio,” NBC fourth with a 0.8 for a repeat of “Chicago Fire” and Telemundo fifth with a 0.6 for “Pablo Escobar: El patron del Mal” (0.7) and “El Rostro de la Venganza.”
Fox was also first for the night among households with a 9.3 average overnight rating and a 14 share. CBS was second at 6.4/10, ABC third at 4.5/7, Univision fourth at 2.0/3, NBC fifth at 1.8/3, CW sixth at 1.6/2 and Telemundo seventh at 0.7/1.
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This season’s broadcast superlatives
- Sherri Goldstein becomes director of integrated strategy at Moonrocks
- Anand Kini becomes CFO at NBCUniversal
- John Verre rises to VP of automotive sales at Cablevision
- Tom Callahan becomes CFO at Reader's Digest Association
- Nicole Flatow becomes enterprise editor at Guardian U.S.
- Chris Connelly becomes interim editor in chief at Grantland
- Sean Lindsay rises to chief technology officer at Tapjoy
- Neil Janowitz becomes editorial director at Vulture.com
- John McCauley becomes VP of content and strategy at OneUp Sports
- Randy Jackson signs production deal with Endemol Shine North America
- Former head of King World Michael King dies at age 66
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