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Election8
This week in out of home
The best election-inspired billboards (so far)
As the presidential race heads toward the final stretch, advertisers use OOH to capitalize on what's already been a memorable campaign season. Not all are political ads.
What's new in alternative media
  • ‘Hey, it’s Marshmallow Man rising out of the floor!’
  • Spotted at RNC: ‘Our next president will not be elected’
  • The Wimbledon ad with the 3D orange slice
  • Why there were so many naked people in NYC
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    Hear of a great alternative media campaign?
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    People
    Caroline Foster Kenny
    Caroline Foster Kenny joins IPG Mediabrands

    Former MEC global chief client officer becomes chief executive officer for the network’s EMEA region

    • Chris Klein and Alan Leber join DDB New York
    • Martha Lien May becomes EVP of people at Freeman
    • Vaughan Emsley becomes head of strategy at Tongal
    • Charnsin Tulyasathien rises to chief operating officer at Billaway
    • Jay Pharoah and Taran Killam leaving ‘Saturday Night Live’
    • Irène Jacob joins the cast of Showtime’s ‘The Affair’

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    Write to Rachel Media Life career expert
    Click here to read past Rachel columns
    Features
    NBC’s ‘This Is Us’: Looking promising
    The trailer is a phenomenon online, and it has a great producer coupled with strong actors, plus a good timeslot. Only hurdle: Serialized shows can be tough sells.
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    CBS’s ‘Bull’: Fall’s only sure bet to be a hit
    The program stars Michael Weatherly, a viewer favorite from 'NCIS,' and it airs right after 'NCIS.' It should do extremely well with total viewers, and could win its timeslot with 18-49s.
    Fox’s ‘Lethal Weapon’: Doubtful movie reboot
    Media buyers aren't sure why Fox chose to reboot the franchise, which first hit theaters in 1987. But it should draw okay ratings just because of its timeslot, leading into mega-hit 'Empire.'
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    In the Media Economy Newsletter.
    After strong upfront, a growing optimism about TV
    The coming slowdown in auto sales and advertising
    What the upfront tells us about the media economy
    Readers: Kickback scandal is taking a harsh toll
    The touchy issue of transparency in media
    Mobile now the preffered source for digital video
    Boston: Big shakeup in network affiliation
    The broadcast upfront crosses the finish line
    Philly: Quiet leading up to the convention

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    Yesterday's feature stories

    ‘Bachelor in Paradise’ grows despite Olympics
    Better numbers for the Olympics, but still down
    Guide to fall’s coming Spanish-language TV shows
    Minneapolis-St. Paul: TV’s booming with the Games
    For the U.S., best athletes, not the best announcers
    CBS slips against Olympics on Sunday night
    This week’s top-rated movies, songs and books
    Opening ceremony tumbles to 20-year low
    How ambush marketers are winning in Rio
    Hispanic programmatic: Not as big as it should be
    For MundoMax, an increasingly uncertain future
    For ‘Angie Tribeca,’ how low can she go
    This week’s daypart ratings
    CBS wins Thursday night among 18-49s

    © Media Life Magazine 2016